What market or market segment your competitors serve?
Through the years, Geolab had served clients from various industries in providing professional testing center in geotechnical, environment and construction works. Through the years, they have been supporting diversified private and public sector customer base with differing needs and demands. Analysis is conducted in conformance with applicable standards and specification and they are verified through rigorous quality assurance program. All results are traceable to the technician who performs the analysis and their certification and training status are maintained
They have been set up branches in Melaka, Negeri Sembilan,
How much of the market they control?
Geolab (M) Sdn. Bhd. was formed in 1991 as an independent Geotechnical, Environmental and Construction Materials testing company providing services to both public and private sectors
They have grown rapidly since our inception due to our willingness to understand what the client needs and tailoring their professional and technical services to meet those needs
Until now, Geolab have been one of the most popular in geotechnical service. They have been control in about 50% in
What benefit your competitor offer?
Geolab had served clients from various industries in providing professional testing center. It service was divide to five categories. Those are soil investigation, civil laboratory, structure and foundation, geotechnical instrumentation and chemistry laboratory. Mean that, Geolab was provided a testing from laboratory until field. Therefore, customer can get a complete report from Geolab
Geolab is provide reliable standard of service by ensuring personnel concerned with testing and calibration activities familiarize themselves with the quality documentation and implementation of the policies and procedures in their work. This is to provide on time delivery of reports as warranted in the contract
The first Mobile Laboratory has also started operation to cater for on-site testing facilities requested by their clients. All their employees are dedicated in purpose to providing professional service in timely and cost effective manner to their clients
Why customers buy from them?
Due to efficient and reliable results are to the clients, they have sought ISO 9001: 2000 Certification in 2001 and SAMM Accreditation by the Department Standard of Malaysia (DSM) in 2003. With recognition of DSM, the reports issued by their laboratory under the SAMM logo are recognized as equivalent with those issued by Asia Pacific Laboratory Accreditation Cooperation Mutual Recognition Arrangement (APLAC MRA) and Accreditation Cooperation Mutual Recognition Arrangement (ILAC MRA) signatories
Because of they are provide field testing, they have set up branches which are Melaka, Negeri Sembilan, Kuala Lumpur, Penang and also at Sarawak for Borneo zone to better serves their client. In addition, they can get arrive at the site faster and easy to manage their work
Product and/or services, pricing and promotion
Service
Pricing:
The pricing was depends on the query testing and the location of the site. However, the price is different between government and private project
Promotion:
For the promotion, they used pamphlets and broachers. This item will distribute along with the query form. Other that, this company always joins any exhibition and used that opportunity to promote their services
